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Monday, September 6, 2010

Telly with a cause

Now a days , a trend has began, the television started  telecast soap operas with social issues. It focusing on issues like  honour killing child marriage, widow remarriage, farmer's suicides. Through parade of  melodrama tries to grab a social issue  and get eyeballs. Na Aana Is Desh Mein Lado shows female infanticide on Colors, Pre Marital pregnancy in Jyoti on NDTV imagine,and Balika Vahu dealt with child marriage, widow marriage and an older man marrying a young girl. Bairi Piya tried to highlight farmer suicides, vocal protest followed. Recently Pratigya  tleserial , quite a few episodes were devoted to Pratigya's in-laws planning to set her ablaze. Are we trying to educate or  bringing back old traditions that revealed. The overdose of social good has  the plot a bit exaggeration..Making  emotional melodrama  more interesting.At same time, some soaps glory and celebrate festivals.Raksha Bandhan in Balika Vadhu,Navaratri fervour in Dil Mill Gayye.The producer allocating 5-15 lakh for a single episode.As the festival season starts- the audience willget a taste of festivity and diversity. Janmastami,Navratri, Diwali and Christmas, , the audience get to experice the celebration of all festival on their favorite television show.

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